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Wanted: Pakistan Charges Philip Morris Executive with Advertising Violations

A Pakistani judge has issued an arrest warrant for the head of marketing for Philip Morris Pakistan Ltd., for the company’s blatant violation of laws that tightly restrict tobacco advertisements. Despite the advertising limits, Philip Morris purchased — and magazines published — full-page, color ads for Marlboro cigarettes in many of Pakistan’s leading magazines throughout November and December.


Turkey Increases Free Radio and Television Time for Anti-Tobacco Advertising

Since 1996, Turkey has mandated that radio and television stations provide a minimum of 90 minutes of free air time every month for anti-tobacco educational programming and advertising. However, television channels generally showed these advertisements very early in the morning or late at night, and thus few people were exposed to their anti-tobacco messages. 2003, the head of the Turkish parliamentarian health commission began drafting new tobacco control legislation. A provision was included to mandate broadcasts of anti-tobacco educational programming during daytime and early evening hours (8:00–22:00) so that messaging would reach increased numbers of adults and also be more likely to reach children.


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