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Tobacco Advertising to be Monitored and Controlled in Pakistan

Another initiative for tobacco control, Tobacco Advertising, Promotion and Sponsorship (TAPS) monitoring, has been launched by The Network for Consumer Protection to monitor advertising and promotional activities and patronization of different campaigns under the guise of corporate social responsibility by tobacco companies. The Network Executive Coordinator Nadeem Iqbal, while highlighting the significance of the initiative, said tobacco promotion and sponsorship was marginally an unattended subject by regulators in Pakistan. Monitoring of TAPS by The Network is funded by Bloomberg Global Initiative to Reduce Tobacco Use, implemented by the Campaign for Tobacco Free Kids (TFK) and International Union against Tuberculosis and Lung Diseases (The Union).


Anti-Smoking Drive - Saudi Arabia

There are press reports that 1002 lawbreakers have been caught and fined at Riyadh’s King Khaled International Airport so far after the ban on smoking came into effect. That is really great news. Smoking is a real threat not only to the smokers but those who are around them. It is true that in some countries tobacco industry generates revenue to the government but this is nothing when compared to the costs of smoke-borne diseases. Saudi Arabia is one of the biggest consumers of tobacco in the world. In this country the government and other organizations and volunteers (including expatriates) have to join hands to launch a campaign to make the people aware of the hazards of smoking.


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